Let us help you connect the dots between equality, effectiveness, and prosperity.


Our Team



Anna is an organizational strategist and women's equity expert. For 15 years, Anna led strategic planning and public policy change in large and complex organizations and systems in Canada and the UK including the health system, social assistance, and with leading boards and entrepreneurs in the private and public sectors.

As a systems-thinker and natural change-agent, Anna was inspired to start Women's Work Institute because of gendered challenges she experienced in her own career, and a deep desire to tackle those problems at a strategic (rather than individual) level. She created Women’s Work Institute to help diversity and inclusion champions become radically more effective at advancing gender equality at work and helping organizations understand pragmatic connections between equality, effectiveness, and profitability.

Anna has a Masters Degree in Public Policy and Management from the University of London and a BA from McGill University.



Kristen is a strategist and gender equity expert whose methodology combines practices and theories from the social sciences, education and interdisciplinary humanities with principles of design thinking to radically improve the effectiveness of gender equity, diversity and inclusion strategies.  

Kristen has partnered with organizations across a range of industries where she applies her systems-based approach to create actionable strategies for change. Technology, non-profit, health care, law, engineering and educational institutions have benefited from Kristen’s ability to identify opportunities and implement effective solutions.

Recognized for her strength of character, passion, dedication and tenacity, Kristen is committed to excellence, integrity and collaboration to advance gender equity and equip others to do the same.

She is the founder of Blue Switch Consulting and partner at the Women’s Work Institute. Kristen has a PhD from the University of Auckland and a Bachelor of Education from the University of Alberta.


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